Silicon Valley’s Digital Asset Vertical Expands to Europe

Sillion Valley Plug and Play Tech Center has disclosed that they are promoting the integration of crypto and digital assets to its list of verticals.

The integration which is to happen at their Paris office, they are expanding to France to help startup networks build a strong consumer brand.

The information was announced on April 25 by the California-based company, saying that apart from Paris, the Plug and Play technology will also take effect in over 50 offices in at least 20 countries.

According to the Plug and Play crypto and digital asset head, Maximillian Jungreis;

“I am thrilled to drive our expansion into new markets like France where Plug and Play has built a strong ecosystem alongside key players like L’Oréal, PVH, Lacoste, etc. during the past six years.”

Maximillian said this new innovation would facilitate the easy transition of consumer businesses, retailers and brands from Web2 to Web3. He further explained that Plug and Play will have a pool of more than 500 corporate affiliates and 50,000 startup companies.

Notably, companies such as Chainalysis and AVA Labs have previously been associated with Plug and Play.

What You Should Know

Plug and Play can be traced to its first significant entrance to the crypto space in 2013 with a Bitcoin accelerator. At the time, it started its own mining and became the foundation of the organisation’s fintech vertical.

From that point, crypto digital assets began spun off in 2022.

Plug and Play Tech Center

2023-04-26 13:47

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On the other hand, Binance CEO, Changpeng Zhao chants praises at France’s impressive profile in the crypto space.

According to him,

“one of the most progressive and open-minded governments that could help in developing pro-crypto regulations” after the crypto exchange received approval as a digital asset service provider in May 2022.”

How would this Benefit France?

Plug and Play Tech Center’s integration of cryptocurrency and digital assets in France is anticipated to bring a number of advantages to the nation.

First off, it will draw more entrepreneurs to the nation and build a dynamic environment for innovation and technological advancement. Job creation and growth in the economy may follow from this.

Additionally, this integration’s facilitation of the simple transition of consumer enterprises, retailers, and brands from Web2 to Web3 can boost the competitive advantage of French businesses and aid them in staying ahead in the digital age.

The incorporation of cryptocurrencies and digital assets can also result in increased investment in the nation’s technology industry and help build a strong and cutting-edge digital infrastructure.

Key Takeaway

• Silicon Valley to open Plug and Play Tech centre in France.
• The company seeks to add crypto and digital assets to the list of verticals.
• The tech is focused on helping startup networks transition from Web2 to Web3.

Final Note

The new invention will make it simpler for consumer firms, retailers, and brands to go from Web2 to Web3, establishing France as a powerhouse for digital growth and innovation. The French government’s proactive and receptive approach to cryptocurrency legislation is likely to have a favourable impact on the economy and technology sector of the nation, opening up new avenues for development and investment.